Digital Marketing Executive

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Digital Marketing Executive

White Stuff - London, GB

Full time

White Stuff is a multi-channel brand with a strong heritage and values. Established in 1985 we have now grown to over 130 shops and concessions in the UK and internationally, selling women’s, men’s and children’s clothing as well as beautiful accessories and home ware. Our original prints, intricate details and considered design touches reflect our personality and make us subtly distinctive.


We’re a sociable, talented and like-minded bunch here at White Stuff, proud to be part of such a great brand, and passionate about our customers. We believe people are at the heart of our business, so we’re committed to building and sustaining a sense of community and togetherness, where everyone feels like they’re part of something special.


ROLE SUMMARY


WHO YOU ARE


Your digital marketing skills are excellent. You have a few years’ online marketing experience and know how to drive performance from all digital marketing channels. You are confident actively managing agency partners. You have excellent attention to detail and are highly organised.


PRIMARY OBJECTIVE OF THE JOB


The Digital Marketing Executive is responsible for actively managing and optimising all the digital marketing channels.


WHAT YOU’LL BE DOING

  • Deliver the budgeted traffic numbers for each website.
  • Report on performance.
  • Work with the Customer team to achieve customer targets.
  • Run tests and optimise each channel.
  • Phase the targets by channel and communicate with all relevant partners.
  • Maintain and grow organic positions, working with a partner.
  • Manage the paid search budget, working with an agency.
  • Optimise the product feed.
  • Manage the affiliate channel, working with a network.
  • Manage all display and paid social activity, working with third parties.
  • Manage various third party vendors and optimise their performance.
  • Monitor the competition and report on digital marketing trends.
  • Suggest new channels to explore and run tests.
  • Work with the Creative team to develop all required assets.
  • Work closely with the rest of the e-Commerce team to support all trading activity on all channels.
  • Support the rest of the e-Commerce team with ad-hoc projects.


WHAT WE’LL OFFER YOU


As Digital Marketing Executive at White Stuff you will be entitled to an array of great benefits, some of which include:

  • Hybrid working
  • Bonus opportunity
  • Up to 33 days holiday per annum (with the option to buy and sell more!)
  • 2 extra (paid!) days off per year to volunteer in the local community
  • 50% discount
  • BUPA Dental Insurance
  • Healthcare cash plan and Life Assurance
  • Interest free season ticket loan
  • Pension Contribution

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